
Factor Fundamentals
Factor Bikes is a high-performance bicycle manufacturer and engineering-first brand, building the fastest UCI-legal racing bikes in the world. Founded by former professional cyclist and carbon-engineering pioneer, Rob Gitelis, Factor designs, prototypes, and manufactures its frames in-house, enabling unmatched speed of innovation and uncompromising control over performance.

Factor’s Dream Factory
Though the frame and wheels form the foundation of every magical ride, having access to premium components is also intrinsic to the process of building your dream bike. Factor Bikes works directly with industry leaders such as SRAM and Shimano to ensure the optimum choice of components for our configured bikes.
News & Stories

Why I love the ONE by David Millar
The ONE is unlike any bike I’ve ever ridden. Then again, it doesn’t look like any other bike either.

Rob Gitelis nearing Paris
Now that Rob Gitelis, Founder of Factor and Black Inc, has reached the deep end of the third week in ...

An FKT on the SARANA
Sometimes a little extra adversity is all we need to find our true calling. The unexpected ...

Factor at the Tour
For most cyclists, July represents the high-water mark of the racing season. The weather is at its ...

Rob Gitelis’ Tour 21
Rob Gitelis loves bikes. He loves them so much, he’s turned pro, twice, and founded two brands, ...

ONE + HYPER 62: The Ultimate Alliance
The Factor ONE first broke cover in prototype at the 2025 Dauphiné, where it powered Jake Stewart to ...
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